Was ist Untitled

---
title: "Closed Won"
slug: "closed-won"
type: "glossary"
---

Definition

An opportunity is marked as "Closed Won" in the CRM when a deal has been successfully closed and the lead/prospect has been acquired as a new customer.

Explanation

The "Closed Won" status is the desired outcome of every sales process. It signifies that all contract negotiations are complete, the contract has been signed, and the onboarding or implementation of the product or service for the new customer can commence. This status also forms the basis for calculating sales achievements (bookings/revenue) and commissions.