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What is Business Development Representative (BDR) or Sales Development Representative (SDR)?

July 19, 2022

What is Business Development Representative (BDR) or Sales Development Representative (SDR)?

Sales and AI terms from A – Z

Business Development Representative, BDR, Sales Development Representative, SDR, B2B, Sales

BDR's or SDR's are sales specialists focusing on generating new Leads/ Prospects.

BDR's or SDR's are sales specialists (typically role in an early Sales career) focusing on generating meetings with new Leads/ Prospects for the Sales Executives. Thereby a SDR focuses on qualifying Inbound Marketing Leads while a BDR focuses on prospecting Outbound Leads.


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